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== 2011 CrowdGather acquisition == === Acquisition announcement === On 25 May 2011, CrowdGather announced that it had acquired PBNation. The transaction was documented in a filing with the United States Securities and Exchange Commission.[3][4] CrowdGather operated a network of online forums and specialist-interest communities. The acquisition added PBNation to its existing portfolio. === Purchase consideration === The transaction had potential consideration of up to US$3.2 million. The announced terms included: * US$1.4 million in cash * Approximately US$1 million in restricted CrowdGather shares * Up to US$800,000 in additional cash and stock consideration dependent on traffic milestones The final consideration depended on the contractual terms and achievement of specified conditions. The headline figure therefore represented a maximum potential amount rather than a confirmed all-cash purchase price. === Traffic statistics === CrowdGather reported that PBNation generated approximately: {| class="wikitable" ! Metric ! Reported figure |- | Monthly pageviews | 20 million |- | Monthly unique visitors | 1.9 million |- | Maximum potential acquisition consideration | US$3.2 million |} These figures were published by the acquiring company in May 2011.[3] They should be treated as company-reported statistics rather than independently verified measurements. === Business significance === CrowdGather described PBNation as an important addition to its network. The company expected the acquisition to increase traffic and advertising opportunities. PBNation's large user base made it commercially valuable beyond the paintball industry. === Ed Rieker === Ed Rieker, identified as PBNation's president, commented on the acquisition. He described CrowdGather's focus on internet forums as a reason for selecting the company as the site's new owner.[3] The announcement also acknowledged the volunteers who contributed to PBNation's operation.
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